Build Systems that Run 

Stop exhausting yourself and organize your business so that you've got smooth systems that save time, reduce stress, and free up your mental energy. 

Charge What You're Worth

Get clear on your pricing, understand your numbers, and build confidence to charge premium rates. Present your value and stop attracting low energy, low commitment clients. 

VIP Client Experiences

Create memorable, consistent, and exceptional guest experiences that lead to repeat clients and glowing referrals. Lead each session with professionalism, presence, and care. 

What this Course has for You

Business School for Massage Therapists is more than a course. It’s an identity shift. This is for growth-focused practitioners who are ready to stop thinking like employees and start operating like business owners. Whether you're solo, mobile, working from a studio, or starting fresh, this course gives you the structure, clarity, and confidence to thrive, not just survive. You won’t just learn how to manage your schedule or raise your prices. You’ll learn how to: Design a business that reflects your values Create consistent, scalable income without burnout Build systems that simplify your life and elevate your service Lead yourself like a CEO because no one is coming to save you What makes this different? I’m not just teaching theory. I’ve built a six-figure, word-of-mouth-only massage practice in one of the most competitive markets in the country. I’ve coached, trained, and led teams inside five-star spas, and now I’m handing you the blueprint I wish I had when I started. Straight strategy, structure, and mindset rooted in real-world experience. Want personal guidance while you build? You can upgrade your course to include three months of private business coaching with me. Get direct feedback, refine your systems in real time, and stay accountable. This is where clarity becomes momentum and where real transformation happens. If you’re serious about building a massage business that supports your life, earns what you're worth, and grows with you, this is your next step.

Meet Your Mentor

I’m Krystal Veverka, a licensed massage therapist with 22 years of hands-on experience, a background in biology and sports medicine, and a leadership foundation shaped by my time as a Project Manager in the United States Air Force. I’ve worked in world-class environments like The Breakers Hotel and other five-star resorts throughout Palm Beach, where I learned how to deliver service that exceeds expectations. Those experiences taught me the value of consistency, elegance, and excellence—standards I still live and teach. Today, I run a word-of-mouth-only practice serving high-end clients in Palm Beach. My clients come when nothing else has worked, and they stay because they finally get results that last. This didn’t happen by accident. I built my business with structure, strategy, and service at the core. My systems are what keep my work sustainable and my reputation strong. This course brings together everything I wish someone had taught me earlier: how to lead yourself, operate like a professional, price for profit, and run your business with confidence. You can also add three months of private coaching to get personalized feedback and stay accountable while you grow. My goal is to help you become the go-to therapist in your area—the one clients trust, remember, and refer. Let’s build that business together.

Course Curriculum

8 Chapters · 36 Lessons

  1. 1

    Chapter 1: Build the Business You Were Born to Lead

    1. (Included in full purchase)

      Welcome to Business School for Massage Therapists

    2. (Included in full purchase)

      Business Defined

    3. (Included in full purchase)

      The Identity Shift: Employee to Business Owner

    4. (Included in full purchase)

      Value Based Leadership

    5. (Included in full purchase)

      Your Mission

    6. (Included in full purchase)

      Your Vision

  2. 2

    Chapter 2: Systems and Business Foundations

    1. (Included in full purchase)

      Tools that Make Systems Easy

    2. (Included in full purchase)

      What are Systems and Operations?

    3. (Included in full purchase)

      Systems Make Life Easy

    4. (Included in full purchase)

      Boundaries & Burnout

    5. (Included in full purchase)

      Working Your Systems

    6. (Included in full purchase)

      Your Ideal Workweek

    7. (Included in full purchase)

      Business Mindset Reset

  3. 3

    Chapter 3: Simple Finance for Practitioners

    1. (Included in full purchase)

      Pricing for Profit

    2. (Included in full purchase)

      Profit without Panic

    3. (Included in full purchase)

      Pay Yourself!

    4. (Included in full purchase)

      Give your money a JOB

    5. (Included in full purchase)

      The Real Cost of Debt

  4. 4

    Chapter 4: Enhancing Client Experiences

    1. (Included in full purchase)

      Professional Presence

    2. (Included in full purchase)

      Design a Signature Experience

    3. (Included in full purchase)

      Brand Culture

    4. (Included in full purchase)

      Emotional Intelligence Elevates Every Session

  5. 5

    Chapter 5: Marketing and Growth Strategies

    1. (Included in full purchase)

      Cultivating Leadership Identity

    2. (Included in full purchase)

      Positioning Yourself for Premium Clients

    3. (Included in full purchase)

      Scalable Growth for Solo Practitioners

    4. (Included in full purchase)

      Community Over Campaigns: Why This Strategy Wins

    5. (Included in full purchase)

      Client Retention Is Your Real Marketing

  6. 6

    Chapter 6: Boundaries

    1. (Included in full purchase)

      The Good Person Trap: When Being Nice Is Killing Your Business

    2. (Included in full purchase)

      The Power of Policies

  7. 7

    Chapter 7: The Legal Side of Business

    1. (Included in full purchase)

      Business Plans

    2. (Included in full purchase)

      The Legal Side of Things

    3. (Included in full purchase)

      Money Matters – Bookkeeping, Deductions & Taxes Made Easy

    4. (Included in full purchase)

      Growing your Business

    5. (Included in full purchase)

      Commercial Contracts- Lease Agreements

    6. (Included in full purchase)

      Trademarks

  8. 8

    Summaries

    1. (Included in full purchase)

      Ready Aim Fire! - Integrate!

Ready to Transform Your Practice?

Take the next step towards becoming a confident and successful business owner. Enroll now and unlock the potential of your massage practice!

$500.00

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